BVA-100 (Blood Volume Analyzer)
Daxor Corp., Oak Ridge, TN
What we did:
Served as Creative Director, owning the end-to-end development of a high-volume, diverse body of marketing work.
Partnered directly with marketing and sales to create and execute a wide range of materials, ensuring consistency, speed, and impact across all touchpoints.
Result:
Teams appreciate the system’s accuracy, portability, and fast learning curve—attributes that translate into faster onboarding and higher sustained engagement.
Sales leads gained 30% in 18 months with targeted communications and a dedicated sales team focused on procurement and specialized clinicians.
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What we did:
Served as Creative Directors, owning the end-to-end development of a high-volume, diverse body of marketing work.
Partnered directly with marketing and sales to create and execute a wide range of materials, ensuring consistency, speed, and impact across all touchpoints.
Result:
Teams appreciate the system’s accuracy, portability, and fast learning curve—attributes that translate into faster onboarding and higher sustained engagement.
Sales leads gained 30% in 18 months with targeted communications and a dedicated sales team focused on procurement and specialized clinicians.